‘The Summer I Turned Pretty’ Audience Spikes With Season 3 Premiere
Viewers are apparently showing up for the final summer of The Summer I Turned Pretty.
The third and final season of Prime Video’s YA series attracted 25 million worldwide viewers in the week after its July 16 premiere, the Amazon-owned streamer says. That marks a 40 percent increase over the same timeframe for season two in July 2023 (which would put the first-week audience at roughly 17.9 million viewers).
That figure (which also represents a tripling of the show’s first-season audience over seven days) makes The Summer I Turned Pretty the No. 5 returning show in Prime Video’s history, based on the streamer’s internal data. It trails only seasons two and three of Reacher, season two of The Rings of Power and season four of The Boys. A handful of debut seasons have also topped that mark.
“Seeing how The Summer I Turned Pretty has resonated with millions — how the story has sparked so many fan conversations, sent the books back on the bestseller lists, and inspired so many viewers’ reactions across social media — it’s everything I could have hoped for and more,” said Jenny Han, series creator and author of the books on which the show is based. “As creator and co-showrunner, I’m incredibly proud of what we made. I’m grateful we got to make all three seasons, one for each book, and grateful that audiences have been so passionately embracing the story I wanted to tell.”
Independent U.S. audience data for The Summer I Turned Pretty will be available from Nielsen in a few weeks. The series made the ratings provider’s top 10 original streaming series throughout the run of season two.
Lola Tung, who stars as Belly — the “I” in The Summer I Turned Pretty — told The Hollywood Reporter ahead of the season premiere that she’s happy with where Belly’s story ends in the show. “It was really fun to feel like it was a little bit more of a mature journey or she feels more grown up, and you can sort of tell in the decisions that she makes,” she said. “But it was really fun to film and really fun to see sort of play out.”
Han and Sarah Kucserka are co-showrunners on season three. They executive produce with Karen Rosenfelt, Hope Hartman, Mads Hansen and Paul Lee of Wiip, which produces the show with Amazon MGM Studios.